Van Leeuwen is looking for a full-time Content Creator, based out of Williamsburg, Brooklyn, to take the brand’s digital footprint to the next level across social-first platforms and beyond. We are seeking a creative individual who’s plugged into internet trends with a finger on the pulse of the social landscape; your love for content creation should be as evolving as your FYP. This role is ideal for you if you have experience in Content Creation and can thrive in a fast-paced environment (and love ice cream!).
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JOB RESPONSIBILITIES
- Ability to create solid video compositions while adhering to brand guidelines across various platforms like Instagram, TikTok, YouTube Shorts, etc.
- Develop creative concepts and storyboard ideas for video content that resonate with strategy and increase benchmarks such as site traffic, sales and audience engagement
- Produce high-quality videos showcasing ice cream flavors, launches and brand ethos
- Brainstorm innovative and captivating video series, tutorials, recipes, and other engaging formats to promote brand visibility and engagement
- Ability to capture pixel-perfect lifestyle, product and event imagery to use as promotional material
- Assisting in photoshoots: videography, BTS footage, etc.
- Image editing tasks, such as cropping, resizing, retouching, and color adjustments, to enhance the visual appeal of designs across both print and digital collateral
- Coordinate video shoots including location scouting and equipment setup
- Collaborate with other team members to maintain brand consistency across all marketing materials
- Nimbleness and adaptability to real time changes while capturing footage
- Support the marketing team in the development and design of digital assets including email, social graphics, wholesale and digital advertisements
- Ensuring and maintaining visual brand consistency across all design projects such as internal/external decks and presentations
- Ability to prepare and review files for print production, ensuring accuracy and quality
JOB REQUIREMENTS
- Proficiency in Adobe Creative Suite: Illustrator, Photoshop, After Effects, Premiere Pro, Final Cut, Canon C70, iPhone
- Knowledge of industry standard video editing software (e.g., Adobe Premiere Pro, CapCut) to create engaging and polished final products
- Experience in capturing photo and video content, ideally with an emphasis on food
- Excited by the opportunity to experiment creating new types of content
- Savviness to social trends to keep content fresh and relevant
- Willingness to travel and be on-site when opportunities arise
- Enthusiastic self starter
- Detail and process oriented
PERKS + BENEFITS
- Employee Scoop Card (Enjoy Ice Cream from any of our scoop shops nationwide)
- Medical, Dental + Vision Insurance with 70% Employer Contribution
- 401k with up to 4% Employer Match
- Cell Phone Reimbursement Plan
- Wellness Reimbursement Plan
- Paid Time Off - 3 Weeks / 120 Hours Total
- Paid Sick Time
- Yearly Performance Reviews